Coca Cola promotes sustainability, meaning they strive to evolve their business for continued success. By recognizing that the health of their business is directly linked to the health of the communities they serve; they accomplish so much. They assess everything -- from their operations and processes to how they work with partners and market their products -- to see where they can build better, more effective systems and improve their overall productivity, so the business can continue to grow.
Another way they function is by knowing which demographic to sell to, their commercials target consumers of every age, gender, size, color, even species. No discrimination here... or as far as we the customers can see.
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